AdReady

AdReady

A self-serve platform for programmatic creative and media placement. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
€2—3m (Dealroom.co estimates Jun 2012.)
Seattle Washington (HQ)
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DateInvestorsAmountRound

$2.0m

Series A

$10.0m

Series B

$5.3m

Series C
N/A

$510k

Seed

N/A

Acquisition
Total Funding€16.2m

Recent News about AdReady

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AdReady.com is a dynamic player in the ad tech industry, offering a comprehensive suite of digital advertising solutions. The company primarily serves advertising agencies, providing them with the tools and resources necessary to execute highly effective digital campaigns. Operating in the competitive digital advertising market, AdReady.com distinguishes itself through its unique access to premium inventory, ensuring that clients can reach their target audiences without the hassle of establishing multiple partnerships.

The business model of AdReady.com revolves around offering a full-fledged digital arm to its agency clients. This means that agencies can leverage AdReady.com's platform-agnostic capabilities, which include flexible pricing structures and creative services. The company makes money by providing these services and charging for the access and execution of digital advertising campaigns.

AdReady.com emphasizes viewability and brand safety, ensuring that all campaigns meet or exceed industry best practices. Through partnerships with reputable publishers and third-party brand safety monitoring services, the company guarantees that ads are placed in secure and appropriate environments. Additionally, AdReady.com offers demographic targeting, allowing clients to reach specific audiences based on characteristics such as age, gender, and income.

The company also places a strong emphasis on social responsibility through its Harmony program, which aligns its business expertise with community care, environmental synchronization, and the promotion of equality within the digital ecosystem. This commitment to positive impact is symbolized by the Lyre, reflecting the company's core value of harmony.

In summary, AdReady.com provides advertising agencies with unparalleled access to premium digital advertising inventory, robust targeting capabilities, and a strong emphasis on viewability and brand safety, all while maintaining a commitment to social responsibility.

Keywords: ad tech, digital advertising, premium inventory, viewability, brand safety, demographic targeting, flexible pricing, creative services, social responsibility, agency support.