Archive is a technology company specializing in digital community marketing infrastructure and automation for e-commerce merchants. The core service offered by Archive is an app that automatically detects and saves Instagram stories and posts where a brand is tagged. This allows businesses to leverage user-generated content for more effective Facebook and Instagram ads. The app features labels, filters, and lists to make finding the right asset easy, enabling brands to keep track of all tagged content at scale for marketing purposes. Archive serves innovative brands, retailers, and e-commerce businesses that aim to create exceptional digital buying experiences for their customers. The company operates in the digital marketing and e-commerce sectors, focusing on automating community management and digital marketing operations. Archive's business model revolves around providing a subscription-based service that helps brands efficiently manage and utilize user-generated content. The company generates revenue through subscription fees paid by e-commerce merchants who use the app to streamline their marketing efforts.

Keywords: Instagram, e-commerce, automation, user-generated content, digital marketing, community management, API, social media, marketing infrastructure, content organization.