B2B Stack is a Brazilian startup that operates as a comprehensive platform for discovering and reviewing business software. The company primarily serves small to medium-sized enterprises (SMEs) and large corporations looking for software solutions to enhance their operations. B2B Stack operates in the Software as a Service (SaaS) market, which involves delivering software over the internet as a service rather than a product.

The business model of B2B Stack revolves around providing a user-generated review platform where businesses can find and evaluate various software tools. This includes categories such as Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and Human Resources (HR) software. By aggregating reviews and ratings from actual users, B2B Stack helps companies make informed decisions about which software solutions best meet their needs.

B2B Stack makes money through a combination of advertising, sponsored listings, and premium features. Software vendors can pay to have their products featured more prominently on the platform, gaining better visibility among potential customers. Additionally, B2B Stack may offer premium services to businesses that want more detailed analytics or enhanced features for managing their software portfolios.

The company is led by Eduardo Muller, who serves as the CEO and host of various industry panels and events. The platform also engages with notable figures in the SaaS industry, such as Diego Gomes, CEO of Rock Content, and Manoel Lemos, Managing Partner at Redpoint eventures, to provide insights and trends in the SaaS market.

In summary, B2B Stack is a pivotal player in the Brazilian SaaS market, offering a valuable resource for businesses to discover and evaluate software solutions through user-generated reviews and ratings.

Keywords: SaaS, software reviews, B2B, CRM, ERP, HR software, user-generated content, advertising, premium features, Brazilian market.