Barnana operates in the healthy snack food market, specializing in organic, upcycled banana and plantain-based products. The company targets health-conscious consumers who prioritize sustainability and flavor in their snack choices. Barnana's business model revolves around sourcing imperfect bananas and plantains that would otherwise go to waste, transforming them into a variety of snack products such as chips, bites, and scoops. This approach not only addresses food waste but also supports organic regenerative agriculture. Barnana generates revenue through direct-to-consumer sales via their website, as well as through retail partnerships and a wholesale program. The company is a Certified B Corporation, which means it meets high standards of social and environmental performance, accountability, and transparency. Barnana's commitment to sustainability and quality has positioned it as a leader in the niche market of upcycled snacks.

Keywords: organic, upcycled, banana snacks, plantain snacks, sustainability, regenerative agriculture, B Corporation, healthy snacks, food waste, direct-to-consumer.