Clari is a cutting-edge startup that specializes in providing advanced forecasting, activity intelligence, and pipeline management solutions for B2B (business-to-business) revenue teams. The company operates in the enterprise software market, serving a diverse range of clients including global enterprises and emerging startups. Clari's platform is designed to enhance the productivity of revenue teams across various departments such as sales, marketing, customer success, and operations.

The core of Clari's business model revolves around leveraging artificial intelligence (AI) and automation to offer greater control over the revenue process. By integrating seamlessly with Customer Relationship Management (CRM) systems, Clari provides real-time insights and predictive analytics to help businesses forecast revenue more accurately, identify potential deals, and manage customer churn effectively. This enables companies to align their entire organization around consistent and reliable revenue numbers.

Clari makes money primarily through a subscription-based model, where clients pay for access to its platform and services. This model ensures a steady stream of recurring revenue, which is crucial for the company's growth and sustainability. Additionally, Clari offers various resources such as eBooks and case studies to educate and empower its users, further enhancing the value proposition.

The company's platform has garnered positive feedback from industry leaders, with testimonials highlighting significant improvements in forecast accuracy, sales process transparency, and overall team alignment. Notable clients include Zoom Video Communications, Juniper Networks, Aruba Networks, and Sumo Logic, all of whom have reported substantial benefits from using Clari's solutions.

In summary, Clari is revolutionizing the way B2B revenue teams operate by providing a unified platform that enhances forecasting accuracy, streamlines pipeline management, and boosts overall productivity through AI and automation.

Keywords: forecasting, AI, pipeline management, B2B, revenue teams, CRM integration, automation, sales productivity, subscription model, enterprise software.