Dateio operates in the fintech sector, specializing in card-linked marketing solutions. The company leverages payment data to create targeted marketing campaigns, delivering personalized offers directly to users' mobile banking applications. This approach helps financial institutions enhance customer engagement and loyalty by providing relevant and timely offers. Dateio's primary clients include banks and financial institutions that seek to improve their customer relationships and drive higher card payment frequency. The company operates primarily in the European market and generates revenue through partnerships with financial institutions and brands that pay for access to its targeted marketing platform. By analyzing transaction data, Dateio can segment audiences and deliver precise marketing campaigns, making it a valuable partner for both banks and retailers looking to reach new customers and retain existing ones.

Keywords: fintech, card-linked marketing, payment data, targeted offers, mobile banking, customer engagement, loyalty programs, transaction analysis, European market, financial institutions.