GP Ventures is focused primarily on early-stage investments in enterprise and consumer technology as well as consumer products. We typically participate in a company's first or second round of funding, and can be the first institutional investor to commit. For companies performing at or above their goals, we often invest in subsequent rounds as well.

As entrepreneurs and operators ourselves, we work to add tangible value to our portfolio companies. Whenever possible, we help them source customers, advisors, and additional investors. When necessary, and when asked, we work side-by-side with them on marketing, financial modeling, and strategy.