Shpock is a mobile marketplace designed to facilitate the buying and selling of secondhand items. It serves a diverse range of clients, from individuals looking to declutter their homes and earn extra money, to environmentally-conscious consumers aiming to reduce their carbon footprint. Operating primarily in the consumer-to-consumer (C2C) market, Shpock connects millions of users who wish to trade items such as electronics, fashion, and household goods. The business model is based on providing a platform where users can list items for sale and purchase items from others, generating revenue through listing fees, premium features, and advertising. Shpock also engages in partnerships with charities and other organizations to promote sustainable living and community support.

Keywords: secondhand, marketplace, mobile, sustainable, declutter, electronics, fashion, household, C2C, environment.