RealTruck.com is a prominent player in the online aftermarket truck accessory industry, operating under the umbrella of Truck Hero, Inc. The company serves a diverse range of truck enthusiasts and owners across the United States, providing a wide array of products from trusted brands such as BAK, TruXedo, Extang, and N Fab. RealTruck.com merged with AutoCustoms in 2018, further expanding its reach and capabilities.

The company's business model revolves around e-commerce, where it generates revenue through the sale of high-quality truck accessories. RealTruck.com differentiates itself by offering exceptional customer service and a comprehensive selection of products, catering to both individual consumers and commercial clients. The market it operates in is highly competitive, with a focus on automotive aftermarket parts and accessories.

RealTruck.com prides itself on its dynamic and high-growth culture, emphasizing employee contributions, community support, and a vibrant work environment. The company's locations are strategically placed in areas rich in history, charm, and outdoor adventure, reflecting the lifestyle and interests of its customer base.

Keywords: aftermarket, truck accessories, e-commerce, trusted brands, customer service, automotive, high-growth, dynamic culture, Truck Hero, USA.